WIFF are excited to announce England Marketing as the newest members of our Steering Group!
England Marketing have been instrumental in the development of our new website and the enhancement of our brand, and we are delighted to have them on board, bringing with them over 27 years of experience conducting research across the length and breadth of the food supply chain – from farm to fork!
Specialising in food, heritage, agriculture, and sustainability, England Marketing have their own Research Hub – a purpose-built taste-testing facility based on their working family farm, and two owned research panels – a consumer panel of over 9,000 members of the public, and a farmer panel of over 300 farmers. The England Marketing team boast marketing, data science, website development (clearly!), and communications experience in addition to market research, allowing them to get to the root of any challenge with strategic, data-based recommendations.
Jan England, Managing Director and Founder of England Marketing, is a long-term member of WIFF, and recently joined us to discuss the importance and application of market research within our sectors. If you missed it, you can catch up using the link below: https://beanstalk.global/2021/10/27/women-in-food-farming-november-broadcast-with-guest-speaker-jan-england/